Optimize Your Book Like a Web Site, Spidering your book with a template and keywords to create a FREE virtual marketing campaign Patsy Rae Dawson

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Optimize Your Book Like a Web Site, Spidering your book with a template and keywords to create a FREE virtual marketing campaign  by  Patsy Rae Dawson

Optimize Your Book Like a Web Site, Spidering your book with a template and keywords to create a FREE virtual marketing campaign by Patsy Rae Dawson
| Kindle Edition | PDF, EPUB, FB2, DjVu, audiobook, mp3, RTF | | ISBN: | 9.23 Mb

Keeping up with Amazon and the digital revolution demands you optimize your books like a Web site. Just like a Web site, your books now exist in digital formats being overrun by electronic Web crawlers, humorously called spiders. These long-leggedMoreKeeping up with Amazon and the digital revolution demands you optimize your books like a Web site. Just like a Web site, your books now exist in digital formats being overrun by electronic Web crawlers, humorously called spiders.

These long-legged digital explorers gather data and index your words. Also, like a Web site, keywords and keyphrases drive traffic to your books.Optimizing, or spidering, means designing your book and Web site to attract the digital robots, not repel them. This helps your book rank higher in the search engines where your readers can find you.Begin by thinking of your book as a resource—not a one-time read to be buried prematurely on the bookshelf.

Turn to the appendices of this book for ideas and examples for both fiction and nonfiction authors to increase the sales appeal and life of their books. Your words spring from your imagination. Use your same creativity to build in marketing power for your readership.As search capabilities continue evolving, designing your book from the inside out to attract electronic spiders becomes all-important. Optimizing your book like a Web site as you write helps promote your creative talents and expertise everywhere someone uses a computer, smart phone, or reading device—all over the world.



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